The S&P 500: $32,227
The ITM Plan
$419k (Turbo) $162k (Base)
Same stock market
Same 33 years
Same $1,000
Same Index
(Values at 30 June 2026. Both ITM models use SPY as the underlying. S&P 500 dividends reinvested.)
Conventional financial wisdom has one message:
you can’t beat the market.
Timing fails. Buy-and-hold is as good as it gets.
Options are just speculation.
The data shows otherwise.
Because markets change.
Constantly.
But human behaviour doesn’t.
Everything in the ITM Plan is built on that simple fact.
The ITM Plan is tested against the markets, not opinions.
Backtested from SPY’s first IN signal to 30 June 2026.
Don’t take our word for it. Check the data yourself.
Markets are driven by people. From this observation comes The ITM Plan, a rules-based strategy, tested on decades of real market history.
No predictions, no forecasting, no guessing at what happens next. Fixed rules tell you exactly when to act – and when to do nothing at all.
Investing has become needlessly complicated. Opinions, predictions, indicators, endless noise. The ITM Plan replaces guessing with rules.
Yes – every rule, every trade, every result.
No other site gives you 33 years of evidence you can actually verify yourself.
The ITM Plan. Same market. Same money. Thirteen times the return.
New edition, October 2026. Replaces all earlier ITM books
Everything on this site is free and staying that way. The Blog, the Calculators, the Charts, the Replication Pack, all of it. The book puts it all together:
And you’re not on your own. There’s a new ITM Blog every Monday, and AskITM for your questions to be answered instantly.
PDF ebook from this site: US$9.95
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every Monday morning.
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Please note that Heather answers all questions at the end of the ITM Blog.
Happy trading!
